Blog

Finding Your Sensei

Video games were around well before the wide adoption of the personal computer. What first started as a technical oddity at a 1950s science fair, gained national attention and wide-spread popularity by the early 1970s. Played predominantly on TV-connected consoles, and free-standing video arcade machines, games such as Spacewar! and Atari’s Pong, began captivating a growing population of video gamers across the nation and the globe by the early 1970s. Flash forward 40 years and the video game industry looks starkly different.

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Vestorly: Reinventing Communication in the Financial Services Industry and Beyond

Registered Investment Advisers (RIAs) have served the financial services industry for over 100 years. Often thought of as traditional and “safe”, the financial services industry doesn’t often come to mind when talking about SaaS and advanced tech. Vestorly, a Manhattan-based startup, is breathing life into this old industry by providing financial service professionals with a means to reach clients through an intelligent automated marketing platform.

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TVision Takes on a Goliath with Much More Than a Slingshot

Today, by last count, there are over 50 national TV networks (broadcast and cable), running over 300 stations, all driven by advertisers willing to pay for access to their potential customers. In 2017, TV advertising spend is projected to reach over $72 billion with annual digital ad spend projected to reach a total of $77 billion.  Ratings are the currency of the market and for over 60 years, the Nielsen Company has been the arbitrator of the critical advertising rates that broadcasters from across the globe charge advertisers.

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Robots are Software, not Hardware

Robots have fascinated humans for years. While some think these machines are limited to only simple tasks or the silver screen, I got an inside look at the robotic workers being developed by Rethink Robotics. Jim Lawton, the Chief Marketing Officer, showed me the two current robots, Baxter and Sawyer, which Rethink produces. These robots are automated workers that are able to “learn” and preform precise tasks that can be done alone or in collaboration with a human.

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Honing your Pitch

Entrepreneurs ask me all the time about the secrets of a successful pitch as well as the biggest gaffs to avoid in pitching an early stage VC.  You are all smart enough to know that there is not a secret formula, but there ARE key elements that every entrepreneur should look to include so let’s talk about them. 

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Sigma Prime Information Exchange Event: How to Hire the Best

Last week, our offices were bustling with over 40 entrepreneurs from the Boston area.  Everyone gathered for our fall kick-off event on hiring best practices for startups.  “It is a war for talent out there and we recognize that it is a very tough environment to recruit teams.  We hope that you will walk away from tonight’s event with some new nuggets to help you build your teams” said John Simon, Managing Director at Sigma Prime.

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From Lean to Green

As a technologist with a great idea but no team, getting your startup off the ground requires careful decisions that can affect the growth of the company.

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